Primis Bank Promotes Rising Talent to Treasurer

Sam Yoo has helped transform the bank’s treasury function since joining in 2020. 

RICHMOND, Va. – Primis Bank is proud to announce the promotion of Sam Yoo to Treasurer. 

A standout since joining the bank in 2020, Yoo has played a pivotal role in modernizing and streamlining the bank’s treasury operations. A University of Virginia graduate, he first joined Primis as a Financial Analyst and quickly made a name for himself with his keen insight, tireless work ethic and leadership under pressure. 

When the previous Treasurer departed, Yoo immediately stepped into the role, taking on additional responsibilities while continuing to lead in his existing capacity. His impact was felt across the organization, offering timely and strategic guidance to every line of business. 

“Sam’s talent and dedication have consistently impressed everyone around him,” said Matthew Switzer, Chief Financial Officer at Primis Bank. “He understands both the mechanics and the mission of Primis, and that’s a powerful combination. His leadership, judgment and work ethic have earned the trust of our entire team.” 

As Treasurer, Yoo will continue to lead all aspects of the Bank’s treasury function, including balance sheet management, funding strategy, liquidity planning and pricing. 

“Primis has given me incredible opportunities to grow and contribute,” said Yoo. “I’m honored to step into this new role and continue supporting our mission to be the bank that gets things done for our customers and communities.” 

About Primis 

At almost $4.0 billion in assets, Primis is the first bank to get it right. Primis brings the backing of an FDIC-insured institution with the brains of a tech company — offering both security and ease; a solid foundation that’s future proof; and sophisticated offerings that are super simple to navigate. Primis serves consumer and business customers at 24 full-service locations throughout Virginia and Maryland, and also nationwide through a fully digital banking platform. Primis breaks through all the fine print, wait times, and red tape — bringing to market services that actually serve and solutions that solve real life problems. Some say Primis is doing things different, we say we’re doing things right.